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Featured Articles

Watch your language: The importance of localisation in apps.

On the back of the recent work to provide our client Stryker with Polish language support, we look at the importance of localisation for apps and custom software.
6 min read

5 mobile analytics that show your users are disengaged.

In this article we look at 5 mobile analytics that can show when app users are becoming disengaged and offer advice on how to fix it.
5 min read

Expect the unexpected: 3 Ways to plan for unexpected app audiences

Despite detailed planning and targeting, a local government or public sector app could be used or adopted by an unforeseen audience. Getting ahead of this in your launch planning can make sense.
5 min read